Understanding light. A study on the perceived quality of car exterior lighting and interior illumination
Paper i proceeding, 2020

Illumination, or lighting, is one of the complex product attributes that significantly influences the perception of any motor vehicle. Car manufacturers are aiming to create a meaningful experience induced by the vehicle’s lighting. This study seeks a deeper understanding of customer preferences regarding the perceived quality of illumination. We applied the Perceived Quality Attributes Importance Ranking (PQAIR) methodology to understand the importance of perceived quality attributes related to the lighting perception. The approach was tested on 79 respondents and was performed in collaboration with China Euro Vehicle Technology (CEVT). Our results contribute to the effectiveness of the design processes in the early product development phases.

perceived quality

illumination

lighting

Product Development

automotive

Design

Författare

Kostas Stylidis

Chalmers, Industri- och materialvetenskap, Produktutveckling

Anna Woxlin

Chalmers, Industri- och materialvetenskap

Louise Siljefalk

China-Euro Vehicle Technology (CEVT) AB

Emelie Heimersson

China-Euro Vehicle Technology (CEVT) AB

Rikard Söderberg

Chalmers, Industri- och materialvetenskap

Procedia CIRP

22128271 (ISSN)

Vol. 93 1340-1345

53rd CIRP Conference on Manufacturing Systems 2020: 53rd CIRP Conference on Manufacturing Systems
Chicago, USA,

Styrkeområden

Produktion

Ämneskategorier

Övrig annan teknik

Annan materialteknik

Farkostteknik

DOI

10.1016/j.procir.2020.04.080

Mer information

Senast uppdaterat

2020-09-30