From product through service and solution to performance: Value propositions, interaction patterns and capabilities.
Conference contribution, 2013

Author

Henrik Agndal

University of Gothenburg

Benedikte Borgström

Chalmers, Technology Management and Economics, Industrial Marketing

Veronika Pereseina

Naples Forum on Services, Naples, 18-21 June 2013

Subject Categories

Economics and Business

Business Administration

More information

Created

10/7/2017