Business model changes in green construction: A literature review

Paper in proceeding, 2010

Recently, concepts such as green or sustainable construction have been much emphasized in the literature. At present there is no systematic study on how these changes in the construction industry are expected to alter the business model of a construction-related company. This paper is the first attempt to remedy this situation by providing an overview of changes of business model elements as they have been dealt within the construction literature. The paper derives a set of constructs and reviews papers and books published after 1990. The preliminary results indicate that a) any business model element can change as a consequence of green construction; b) partner networks, core competency, value configuration and cost structure may be the most likely elements to change and c) some business model element and their changes may "go in pairs" such as core competency, value configuration and partner network on the one hand, and value proposition, cost structure and core competency on the other hand.