Interpersonal interaction in business triads – case studies in business travel purchase
Paper in proceeding, 2011
Author
Anne-Maria Holma
Chalmers, Technology Management and Economics, Industrial Marketing
Competitive paper for the IPSERA 2011 Conference, 10-13 April 2011, Maastricht University
Subject Categories
Production Engineering, Human Work Science and Ergonomics
Areas of Advance
Transport