Strategy innovation with employee involvement
Journal article, 2015

The purpose of this article is to investigate how employees can be involved in strategy innovation processes and how new strategy practices (new tools and procedures) are used to change strategy praxis in order to sustain value creation. In the strategising actions, we found that even if the managers still dominate, some processes of direct involvement of employees occur, in particular when employees are asked to supplement overall strategic goals and when they directly shape several sub-strategies. Strategy practices found include strategy planning, an open space workshop and organised strategy projects. Especially, the latter two are important in facilitating the employee involvement. The case, however, also exhibits enterprise-situated praxises related to unplanned events, like the mitigation of taboos.

Employee involvement

Strategy as practice

Strategy innovation

Strategy making


O. Friis

Aarhus University

Christian Koch

Aarhus University

Chalmers, Civil and Environmental Engineering, Construction Management

International Journal of Globalisation and Small Business

1479-3059 (ISSN) 1479-3067 (eISSN)

Vol. 7 2 125-138

Subject Categories

Production Engineering, Human Work Science and Ergonomics

Civil Engineering

Economics and Business

Areas of Advance

Building Futures (2010-2018)



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