Relationship Development in Business Triads - Case Studies in Corporate Travel Management
Journal article, 2010

By applying the IMP Group's actors, resources and activities framework, and the punctuated equilibrium model of change, this paper outlines the development of triadic business relationships. The key findings indicate the triads' structure reinforcing long-term development, despite short-term degenerative development in the dyads. Managerial implications concern relationship management in ongoing service supply and sourcing processes.


Anne-Maria Holma

Chalmers, Technology Management and Economics, Industrial Marketing

Journal of business market management

1864-0753 (ISSN) 1864-0761 (eISSN)

4 73-90

Subject Categories

Production Engineering, Human Work Science and Ergonomics



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