Establishing a Business Relationship - Intended vs realized effects
Paper in proceedings, 1997

Author

Kajsa Hulthén

Chalmers, Department of Industrial Marketing

In Mazet, F., Salle, R. and Valla, J-P. (eds) Proceedings of the 13th International Conference on Industrial Marketing and Purchasing, Groupe ESC Lyon, September

Subject Categories

Other Mechanical Engineering

More information

Created

10/7/2017