Improving Green Product Innovation Through Collaboration
Journal article, 2018

Growing sustainability awareness from both customers and organizations is making firms invest in green innovative efforts to develop green products for their customers. Involving external partners in green innovation provides benefits such as access to knowledge, enabling the development of new products, and faster introduction to the market. These collaborations offer opportunities for new product designs that are more energy efficient and environment friendly. Access to and an increase in the firm’s knowledge are important reasons for collaborating in green innovation.

Author

Lisa Melander

Chalmers, Technology Management and Economics, Supply and Operations Management

IEEE Engineering Management Review

0360-8581 (ISSN)

Vol. 46 2 133-137

Areas of Advance

Transport

Driving Forces

Innovation and entrepreneurship

Subject Categories

Business Administration

DOI

10.1109/EMR.2018.2833861

More information

Latest update

8/31/2018