Designing for social experiences with and within autonomous vehicles - exploring methodological directions
Journal article, 2018

The introduction of autonomous vehicles (autonomous vehicles) will reshape the many social interactions that are part of traffic today. In order for autonomous vehicles to become successfully integrated, the social interactions surrounding them need to be purposefully designed. To ensure success and save development efforts, design methods that explore social aspects in early design phases are needed to provide conceptual directions before committing to concrete solutions. This paper contributes an exploration of methods for addressing the social aspects of autonomous vehicles in three key areas: the vehicle as a social entity in traffic, co-experience within the vehicle and the user-vehicle relationship. The methods explored include Wizard of Oz, small-scale scenarios, design metaphors, enactment and peer-to-peer interviews. These were applied in a workshop setting with 18 participants from academia and industry. The methods provided interesting design seeds, however with differing effectiveness. The most promising methods enabled flexible idea exploration, but in a contextualized and concrete manner through tangible objects and enactment to stage future use situations. Further, combinations of methods that enable a shift between social perspectives were preferred. Wizard of Oz and small-scale scenarios were found fruitful as collaboration basis for multidisciplinary teams, by establishing a united understanding of the problem at hand.

interaction design

design methodology

future technology

social aspects

autonomous vehicles

Author

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[Person 88976856-af86-4b87-b812-7a3babf15407 not found]

[Person ea98f95e-316f-4d1c-9048-5d25b4415962 not found]

[Person 77007c40-f557-4647-ab24-5ce3442efac2 not found]

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[Person 5029f818-b606-408f-80f1-ac608ee8accf not found]

DESIGN SCIENCE

2053-4701 (ISSN)

Vol. 4 e13

Driving Forces

Sustainable development

Areas of Advance

Transport

Subject Categories

Transport Systems and Logistics

Reliability and Maintenance

Human Computer Interaction

DOI

10.1017/dsj.2018.9

More information

Latest update

10/3/2019