Opportunities as Artifacts and Entrepreneurship as Design
Artikel i vetenskaplig tidskrift, 2020

We combine Herbert Simon’s view of design with the common distinction between reality as discovered or created to develop experimentation and transformation as ideal types of entrepreneurial design. Building on the design tradition’s view of artifacts, we describe how opportunities-as-artifacts iteratively develop at the interface between organized individuals and their environments, where more or less concrete instantiations are used to drive the process forward. By conceptualizing entrepreneurship as artifact-centered design, we provide an alternative to accounts inspired by economic theory, which have proven conceptually problematic and of limited practical use. We conclude by discussing how uncertainty can be defined and managed, the value of design as a conceptual anchor for entrepreneurship studies, opportunities for future research, and how entrepreneurship seen as design naturally bridges theory and practice.

Design

Opportunities

Entrepreneurship

Artifacts

Herbert Simon

Författare

Henrik Berglund

Chalmers, Teknikens ekonomi och organisation, Entrepreneurship and Strategy

Marouane Bousfiha

Chalmers, Teknikens ekonomi och organisation, Entrepreneurship and Strategy, Entrepreneurship and strategy

Yashar Mansoori

Chalmers, Teknikens ekonomi och organisation, Entrepreneurship and Strategy, Entrepreneurship and strategy

Academy of Management Review

0363-7425 (ISSN)

Drivkrafter

Innovation och entreprenörskap

Ämneskategorier

Företagsekonomi

Mer information

Skapat

2020-01-27