Strategic Consensus in SMEs: Behavioral Operations Perspective on Manufacturing Strategy
Paper i proceeding, 2013

Previous manufacturing strategy (MS) studies have to a limited extent incorporated the people dimension emphasized in the behavioral operations field. This paper aims to empirically examine the relationship between managers’ and operators’ perceptions of MS from a behavioral operations perspective. Interviews with both managers and operators at three Swedish metalworking small and medium enterprises (SMEs) were conducted. The results show a higher level of strategic consensus, compared to earlier research. Strategic consensus is primarily seen within the intra-organizational dimensions. Lack of consensus seems to be caused primarily by poor communication about strategic objectives and long-term plans. By emphasizing the people dimension of MS, this paper contributes to increased knowledge about strategic consensus at SMEs and the importance of strategic commitment and strategic consensus for a successful MS process.

Behavioral operations


Manufacturing strategy

Strategic consensus


Nina Edh

Chalmers, Teknikens ekonomi och organisation, Supply and Operations Management

Anna M K Fredriksson

Chalmers, Teknikens ekonomi och organisation, Logistik och transport

Mats Winroth

Chalmers, Teknikens ekonomi och organisation, Supply and Operations Management

Proceedings for the 22nd International Conference on Production Research, Challenges for Sustainable Operations, July 28th - Aug 1, 2013, Parana, Brazil


Annan maskinteknik



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