Design Thinking: Practice and Applications
Kapitel i bok, 2022

This chapter aims to address one common perception of design thinking—its ambiguous nature and transferability from theory to practice. Here, it features three contextually rich case studies provided by leading academics in the field of design and service design. The broad range of cases goes some way to addressing the widely held misconception of design thinking as a superficial and time-consuming exercise. The three examples offered yield an interesting set of insights as to how design can drive commercial success whilst supporting enhanced end-user experiences.

user experience

service design

design process

case studies

design methods

Författare

Bijan Aryana

Chalmers, Industri- och materialvetenskap, Design & Human Factors

Ehsan Baha

Université de Montréal

Radka Newton

Lancaster University

Design Thinking for New Business Contexts: A Critical Analysis through Theory and Practice

149-175

Ämneskategorier

Design

Ekonomi och näringsliv

Människa-datorinteraktion (interaktionsdesign)

DOI

10.1007/978-3-030-94206-9_8

Mer information

Senast uppdaterat

2022-08-23