Changing Distribution Structures - On the Role of Intermediaries
Kapitel i bok, 2015
Distribution systems for industrial goods are changing structure. Important reasons are development of information technology and transportation systems. New conditions provide strategic opportunities for manufacturers and end-users, as well as new forms of intermediaries making use of technological development for functional specialization. These changes will mean a severe challenge for the strategic role of industrial distributors.The paper adresses these questions by analysing the role of intermediaries in a historical perspective. Based on this analysis present conditions and possible future developments are discussed.
Distribution Structure
Industrial Good
Flexible Manufacturing System
Harvard Business Review
Distribution System
Författare
Lars-Erik Gadde
Chalmers, Teknikens ekonomi och organisation, Industriell marknadsföring
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
23636165 (ISSN) 23636173 (eISSN)
284-293Ämneskategorier (SSIF 2011)
Tvärvetenskapliga studier
Övrig annan teknik
Teknikhistoria
DOI
10.1007/978-3-319-17311-5_43