Eco-driving: Drivers’ understanding of the concept and implications for future interventions
Journal article, 2015

© 2015 Elsevier Ltd. The aim of the study was to explore dissemination of the concept of eco-driving among Swedish car drivers, with a special focus on the effects of the introduction of eco-driving into the driving school curriculum in 2007. Nine new drivers educated according to this curriculum were compared with nine experienced drivers with regards to their understanding and practise of eco-driving. The results show that a majority of the drivers had heard about 'eco-driving' but that their understanding of the concept differed considerably. Their interpretation can be categorised into three levels: operational, tactical, and strategic eco-driving. Differences were found between experienced and new drivers: new drivers' understanding concerned the operational level, eco-driving as a technique, and had clearly been shaped by the driving education. Experienced drivers' interpretation of eco-driving was broader and included strategic and tactical decisions, such as choice of car, route choice and maintenance. Their understanding was shaped by various sources including experience and media coverage. Each individual driver's interpretation of eco-driving mostly comprised one level in the hierarchy, resulting in lock-in effects reducing their perceived action space. This perceived limited action space clashed with the motivation they felt to act, creating problems. Hence, efforts should be made to enhance the perceived action space.

driver's training

action space

car drivers

eco-driving

Author

Helena Strömberg

Chalmers, Product and Production Development, Design and Human Factors

MariAnne Karlsson

Chalmers, Product and Production Development, Design and Human Factors

Oskar Rexfelt

Chalmers, Product and Production Development, Design and Human Factors

Transport Policy

0967-070X (ISSN)

Vol. 39 48-54

Driving Forces

Sustainable development

Areas of Advance

Transport

Subject Categories

Other Engineering and Technologies

Other Social Sciences not elsewhere specified

DOI

10.1016/j.tranpol.2015.02.001

More information

Created

10/7/2017