Problem solving in the upgrading of product offerings – a case study from the steel industry
Journal article, 2008

Author

Fredrik Skarp

Chalmers, Technology Management and Economics, Industrial Marketing

Lars-Erik Gadde

Chalmers, Technology Management and Economics, Industrial Marketing

Industrial Marketing Management, 37, 725-737

37 725-737

Subject Categories

Other Mechanical Engineering

More information

Created

10/6/2017