Customer Segmentation Based on Buying and Returning Behaviour: Supporting Differentiated Service Delivery in Fashion E-Commerce
Kapitel i bok, 2016

Författare

Björn Lantz

Chalmers, Teknikens ekonomi och organisation, Innovation and R&D Management

Dag Ericsson

John Gattorna

Developments in Logistics and Supply Chain Management: Past, Present and Future

153-169

Ämneskategorier

Annan maskinteknik

Företagsekonomi

Styrkeområden

Produktion

ISBN

978-1-137-54125-3